Turning a dairy brand into a digital success story

Farm Pure produces premium dairy products across Pakistan, known for its freshness, purity, and quality. When SeeMango began working with them, the goal was simple: transform Farm Pure from a traditional dairy brand into a digital powerhouse.

We refined their brand guidelines, redesigned their logo, and developed a new creative identity that reflected their premium positioning. Our digital strategy expanded into social content, SEO, and performance tracking to give the brand a measurable, modern edge.

The Challenge

Farm Pure had a strong product but limited digital visibility. The task was to create a brand story that felt authentic, modern, and scalable.

We focused on:

• Refreshing the logo and visual identity to match international standards
• Strengthening brand presence through consistent social media storytelling
• Optimising the website for SEO and high-intent local keywords
• Driving conversions through better creative strategy and audience segmentation

The Results

Since SeeMango joined, Farm Pure’s digital growth has been record-setting.

• Social followers grew by 56% in six months
• Average engagement rate increased to 8.7%, far above industry benchmarks
• Organic traffic grew 4.3x, with a 34% reduction in bounce rate
• Farm Pure now ranks #1 in Lahore for “fresh milk delivery” and other high-value dairy terms
• Updated packaging and brand identity drove a 15% uplift in retail sales across key distributors

Farm Pure now stands as a trusted, modern dairy brand that blends heritage with innovation. A brand that not only sells products but builds loyalty.

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